About Us
OUR STORY BEGINS IN 610 C.E.
In the year 610 Common Era, in the stillness of Cave Hira, the Angel Jibreel descended upon Prophet Muhammad ﷺ with a single, powerful command: “Iqra” — Read. It was the moment Islam was born. A moment that shattered darkness with divine light. A message that transcended time, race, and geography.
That message became a movement. And that movement is what we honor with the DEEN610CE brand.
We are not just a brand—we’re a revival of identity. A voice for every Muslim who's ever wanted to feel seen, heard, and represented.
Our mission is to transform Islamic identity into a visible, wearable, and livable force through powerful design and meaningful products.
We create apparel and lifestyle goods that reflect the spirit of Islam—not just for Jummah, but for every day. Because your Deen isn’t seasonal. It’s your core.
Whether you’re sipping coffee from a Deen - Established 610 C.E.™ tumbler, wearing a bold “Deen” hoodie, or putting your groceries in one of our branded bags—you’re not just using a product.
You’re carrying a legacy.

OUR MISSION
The DEEN610CE brand exists for Muslims who live their faith every day. Our products combine quality, style, and tradition, letting you carry your identity with clarity and strength.

A BRAND ROOTED IN ISLAMIC IDENTITY
We’re not here to chase fast fashion trends, but to represent Muslim identity. DEEN610CE is built for modern Muslims who want to show their pride without sacrificing their vibe. Our collections carry a legacy. Every piece is an expression of your connection with Deen. A reflection that Islam is not just something you believe, but something you live and honor.
FAQ
What is Common Era?
- “Common Era” (CE) and “Anno Domini” (AD) are essentially two different labels for the same time period in the Gregorian calendar.
- AD (Anno Domini): Latin for “in the year of our Lord”, refers to years after the traditional birth of Jesus Christ.
- CE (Common Era): Is a secular, non-religious term that also counts the years after the same starting point as AD.
For references related to Islam, we will use Common Era (CE) for dates.
What's with the ™ and ® signs on the website?
The logos, designs, and the phrase "Established 610 Common Era" and its variations are pending trademarks that have been filed with the United States Patent and Trademark Office (USPTO).
When will my order ship?
Orders are processed within 5 business days. You will receive a confirmation email with tracking details once your order has been shipped.
How long does shipping take?
Delivery times vary by location. Most orders arrive within 5–10 business days after being shipped.
Do you ship internationally?
Yes, we ship worldwide. International shipping rates and delivery times will be calculated at checkout.
What is your return policy?
We accept returns within 30 days of delivery. Items must be unused, unwashed, and in their original condition.
How do I start a return or exchange?
To request a return or exchange, please contact our customer service team at contact@deen610ce.com with your order number and reason for return.